Parle Products has been India's largest manufacturer of biscuits and confectionery for almost 80 years. Parle products also has a market share of 5% in India's savory snacks market.
Savory snack brands include "Monaco Smart Chips", Parle Wafers (replaces Musst Chips) and Parle FullToss (replaces Musst Stix)
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July 15, 2011
Parle, Priya Group team up for Full Toss snack brand
Snack manufacturer Parle has tied up with the Priya Group to manufacture, supply and package wafers and snacks for its newly-launched brand Full Toss. Under the agreement, Priya will manufacture 3,000 tonne potato chips and snacks annually for the FMC...From the archive
February 08, 2011
Biscuit manufacturer Parle aiming for a 20% share of the snacks market in India
From the archive
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