Greg Hirai leads Hirai Farms LLC, a third-generation potato growing operation in Idaho's Snake River Valley.
With 20 years of experience, the farm specializes in growing high-quality potatoes, which are ideal for fries. The farm thrives on the region's volcanic and sandy soils, which need constant maintenance to stay healthy and prevent erosion.
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Hirai Farms LLC
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This content was last updated on September 16, 2025
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