Potato News from California

March 30, 2020

GimMe Snacks Debuts New Sea Salt & Avocado Oil Roasted Seaweed Snack Flavor

Top organic seaweed snack brand, gimMe Snacks, has announced the debut of their new Sea Salt & Avocado Oil Roasted Seaweed Snack flavor. Continuing to bring the benefits of nutrient-packed seaweed to everyday snacking, the brand is excited to share ...

March 03, 2020

Taco Bell introduces 'Veggie Mode' on its self-service ordering kiosks in the United States

On March 12, Taco Bell officially activates Veggie Mode, a single-swipe feature that instantly transforms the menu to show only vegetarian items on self-service ordering kiosks in the United States.

March 03, 2020

Strong Roots Takes on the Global Food Waste Crisis One Pound at a Time

Strong Roots returns to Natural Product Expo West, after winning the 2019 NEXTY Award, with its innovative and sustainable line of frozen plant-based foods including cauliflower hash browns, vegetable burgers, mixed root vegetable fries and more.

February 27, 2020

Harvest Snaps to Debut New Product, Fresh Packaging and Evolution Of Popper Duos

Calbee North America’s Harvest Snaps is launching their new product, Crunchions, at Expo West Booth N5662, where attendees will be able to sample three mouth-watering flavors: Sour Cream & Onion, Tangy Sweet Chili, and Kick’n BBQ.

February 18, 2020

The Good Bean Creates Legume-Based Snacking Powerhouse with Acquisition of Beanitos

The Good Bean, pioneer of deliciously roasted chickpea snacks and category leader, has acquired Beanitos, maker of better-for-you bean-based chips and puffs.

January 24, 2020

Taco Bell® Unveils New Innovation In Nacho Fries Epic Return: Buffalo Chicken

To kick off 2020, Taco Bell confirmed the critically-acclaimed Nacho Fries were set to return to menus for the fifth time. Nacho Fries have been a fan-favorite at Taco Bell since their initial debut in January 2018.

January 24, 2020

Side Delights Launches The 'Journey of a Potato' Educational Video at SEPC Southern Exposure 2020

Side Delights® announced it will launch the 'Journey of a Potato' video in Tampa February 27-29, during Southern Exposure 2020: Produce on Parade!. Under the 'Grown Where it Matters' campaign, this video is an educational piece for both consumers ...

November 11, 2019

Tasteful Selections to offer bite-size lovers a bit of comfort with new campaign

Find your inspiration with Tasteful Selections® bite-size potatoes in the next theme of their Small-Bite Campaign.
Over the last 12 months, we've enjoyed bringing consumers wellness, happiness, creativity, adventure and inspiration.

The Little Potato Company presents 'Easy Sides' - ready-in-minutes potatoes - at PMA Fresh Summit

October 23, 2019

The Little Potato Company introduces 'Easy Sides' - ready-in-minutes potatoes - at PMA Fresh Summit

The Little Potato Company is taking convenience to a new level with the launch of Easy Sides, fully cooked, pre-seasoned Creamer potatoes that are ready to heat and eat in only seven minutes.

October 17, 2019

Heat and Control's New Website Offers Improved Visitor Engagement

Heat and Control, global food processing and packaging systems equipment manufacturer and solutions provider, continues to ask their customers, “What do you want to create today?”

October 14, 2019

Side Delights Launches 'Grown Where It Matters' Multimedia Campaign at PMA Fresh Summit

Side Delights® announced today a cutting-edge virtual reality (VR) video and podcast-based program that invites consumers to step into our potato fields and experience for themselves why our potatoes are 'Grown Where it Matters'.

Popchips acquired by Private Equity firm to start 'Velocity Snack Brands' platform

October 10, 2019

Popchips acquired by Private Equity firm as start of 'Velocity Snack Brands' platform

VMG Partners, a private equity, beginning with the acquisition of the popchips™ brand in North America and most international markets outside of the United Kingdom and Europe.

October 05, 2019

PeaTos™ rolls out new snacks, packaging and branding during PMA Fresh Summit

PeaTos™, a snack brand using peas as key ingredient, announces the roll out during PMA Fresh Summit of a bold new look, packaging and a new addition to its portfolio of pea-snacks: PeaTos™ Crunchy Rings—available in Classic Onion and Fiery Hot flavors.

Frito-Lay Modesto Snack Plant replaces diesel-powered freight equipment with 'lab' for more sustainable solutions

October 04, 2019

Frito-Lay Modesto becomes testing ground for Zero- and Near-Zero Emission Freight Solutions

Snack company Frito-Lay aims to replace all of its existing diesel-powered freight equipment with zero-emission (ZE) and near-zero emission (NZE) technologies at its Modesto, California manufacturing and distribution facility.

September 11, 2019

How Peatos Is Transforming America's Taste For Corn-Based Snack Foods

Estelle Erasmus spoke with Nick Desai, CEO and Founder of World Peas Peatos, who shared the benefits of a diverse background when it came to second (and third and fourth) careers.

September 07, 2019

Find your mealtime inspiration with the launch of Tasteful Selections next small-bite campaign theme, Inspiration in a Small Bite

In the next two months, follow Tasteful Selections and all the small-bite inspiration! With quick cook times, bold flavors and exciting new recipes.

August 29, 2019

MegaMex Foods and Herdez S.A. de C.V. announce new licensing agreement with UTZ Quality Foods

MegaMex Foods (Orange, Calif.) and Herdez S.A. de C.V. (Mexico City, Mexico) announced a new licensing agreement with UTZ Quality Foods, LLC. (Hanover, PA) today.

July 02, 2019

Tasteful Selections is ready to fuel your next adventure in their new campaign, Adventure in a Small Bite

New, exciting recipes and prizes to appeal to the most adventurous foodie

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