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February 27, 2013
Walkers' new potato crisps range uses real meat
In a novel experiment, Walkers is to make crisps using real meat. For weeks the biggest crisp manufacturer in the United Kingdom has been quietly remaking its best-selling lines with authentic British ingredients and trialling the packs in shops.From the archive

February 21, 2013
McCain unveils first new brand identity in 50 years in the United Kingdom
French fry manufacturer McCain has worked with design agency BrandOpus to overhaul its entire product portfolio in the United Kingdom. The overhaul includes the introduction of an entirely new logo for the brand, the first such change in over 50 years.From the archive













