News on Private Label from Belgium

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Private label market share across Europe reaches 38.8% in 2025, with strong penetration in countries like Spain, United Kingdom, France, and Belgium, highlighting a widespread shift toward value-driven grocery choices.
April 28, 2026
Redefining Value: Private Label Emerges as the Future of Grocery
Private label is reshaping Europe’s grocery sector, reaching 38.8% share across 17 markets. Once seen as budget, it now rivals brands in quality and trust. With a Euro 387B market, retailers and producers like Agristo drive growth and innovation.
Belgium

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