Primary tabs
Walkers
Brand Description
Walkers is the market leader in the UK. The company is part of the Pepsico/Frito-Lay concern. Brand names include sensations, wotsits, potato heads, Doritos, Sunbites and quavers.
Products Offered
Product Types offered by this Brand
News for this Brand
February 27, 2013
Walkers' new potato crisps range uses real meat
In a novel experiment, Walkers is to make crisps using real meat. For weeks the biggest crisp manufacturer in the United Kingdom has been quietly remaking its best-selling lines with authentic British ingredients and trialling the packs in shops.From the archive
February 07, 2013
Chilli beef flavour added to Walkers Deep ridged line of Crisps
Walkers Deep Ridged is updating up its range with the launch of a new Deep Ridged Chilli Beef flavour.From the archive
August 30, 2012
Pepsico UK introduces smartphone app to predict potato yields;i-crop trial results revealed
Smartphone App to predict potato yield PepsiCo and Cambridge University have joined forces to introduce mobile technology to crop planning, with a new smartphone app that will help farmers predict future harvests.From the archive
August 14, 2012
New British app allows potato chip bags to predict the weather
It is probably hard to go wrong with a promotion based on the British obsession with the weather. That is why packets of Walkers crisps, as the Brits call potato chips, will feature augmented reality weather forecasts using an app from Blippar.From the archive
