Walkers is a leading United Kingdom potato chips and savory snacks brand owned by PepsiCo. The brand offers a wide range of potato chips and snack products in the UK market, including Walkers crisps, Sensations, Wotsits, Quavers and Sunbites, and is one of the best-known snack brands in the United Kingdom.
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August 15, 2011
Walkers unveils new campaign and packaging roll out
Gary Lineker is to take a back seat in the latest advert for the Walkers crisp range following a brand revamp. The move comes as brand owner PepsiCo makes a decision to shift the marketing message to provenance in its latest push. The new campaign fo...From the archive
April 19, 2011
Soaring potato prices mean crisps will cost a packet
Bags of crisps are set to cost a packet - thanks to the soaring cost of potatoes.From the archive
January 14, 2011
Walkers to launch Stephen Fry crisps for UK charity Comic Relief
Jimmy Carr and Stephen Fry have lent their names to a range of Walkers crisps being launched for Comic Relief.From the archive
October 31, 2010
Potatoes could boost water supplies
New technology for extracting water from potatoes is being trialled by food giants PepsiCo, which owns the crisp manufacturer Walkers.From the archive
