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Yoki

Brand Description

Yoki is a Brazilian food brand founded in 1960 by Yoshizo Kitano in São Paulo. The company is widely recognized for its diverse range of packaged foods, snacks, seasonings, popcorn, grains, and convenience products tailored to Brazilian consumer tastes. 

Yoki is particularly known for products such as potato sticks, microwave popcorn, peanut snacks, and cheese bread mixes, making it a well-established name in Brazil’s snack and food sector.

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News for this Brand
General Mills sells its Brazil business to 3corações, including Yoki and Kitano brands, as part of its portfolio reshaping strategy, with the transaction expected to close by the end of 2026.
May 03, 2026
General Mills to sell its Brazil business as part of portfolio strategy
General Mills agreed to sell its Brazil business to 3corações, including brands Yoki and Kitano. The deal is expected to close by the end of 2026, pending approvals.