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Frito-Lay North America (FLNA)

Company Description
Frito-Lay North America (FLNA) includes Pepsico's snack operations in the United States and Canada where the company dominates the market with a range of savory snacks brands including Lay's, Ruffles, Doritos, Tostitos, Fritos, Cheetos and Sunchips

The history of the company goes back to 1932, when C.E. Doolin entered a small San Antonio cafe and purchased a bag of corn chips. Little did he dream this savory chip would become one of the nation's most popular snacks. Mr. Doolin learned the corn chips manufacturer was eager to sell his small business, so Mr. Doolin purchased the recipe, began making FRITOS® corn chips in his mother's kitchen and sold them from his Model T Ford.

Meanwhile, that same year, Herman W. Lay began his potato chip business in Nashville by delivering snack foods. Not long after, Mr. Lay purchased the manufacturer, and formed the H.W. Lay & Company. H.W. Lay & Company became one of the largest snack food companies in the Southeast, and today, LAY'S® potato chips is America's favorite potato chip brand.

Years later, in 1961, the Frito Company and the H.W. Lay Company merged to become Frito-Lay, Inc. Today, Frito-Lay North America makes some of the most popular snacks in the United States, including LAY'S® and RUFFLES® potato chips and dips, DORITOS® tortilla chips, TOSTITOS® tortilla chips and dips, CHEETOS® cheese flavored snacks, FRITOS® corn chips and dips, ROLD GOLD® pretzels, SUNCHIPS® multigrain snacks, and CRACKER JACK® candy coated popcorn.
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News for this Company
June 12, 2008
New Food Industry CEO's mean New Directions
Fourteen of the 15 largest food companies have changed CEOs in the past three years. Here’s a look at how seven of them will change the food industry. Apparently it’s been a tough couple of years for the heads of U.S. food and beverage companies. Sin...
From the archive
June 11, 2008
PepsiCo CEO Nooyi slams Washington's energy policy
PepsiCo Inc Chief Executive Officer Indra Nooyi criticized Washington on Wednesday for not doing enough to counter the soaring cost of oil. "I don't think in recent years we've seen such a sudden ramp-up in energy costs,"Nooyi said at a discu...
From the archive
Frito-Lay for news
June 03, 2008
Pobladores andinos se beneficiaran con snack en base a papas nativas
Conmemorando el Día Nacional de la Papa, Frito Lay, división de alimentos de corporación PepsiCo, dio a conocer un nuevo proyecto de responsabilidad social, por el cual más de 6 mil pobladores alto andinos se verán beneficiados: Lay´s Andinas, singula...
From the archive
May 28, 2008
Taste test of Frito-Lay's Pinch of Salt snacks
Frito Lay launched lower-sodium versions of some of their popular salty snacks. Lay's and Ruffles potato chips, Tostitos tortilla chips and Fritos corn chips now have 30%-50% less sodium. Regular Lay's classic chips have 180 milligrams of sodium per ou...
From the archive