Sabritas is a top snack brand in Mexico. Founded in 1943, it is renowned for the quality, variety and flavors of its products, and serves as the umbrella brand under which PepsiCo markets Frito-Lay products in Mexico.
Sabritas is also the name brand for its own line of potato chips, and manufactures and markets several local brands such as Doritos, Cheetos, Tostitos, Fritos, Crujitos, Poffets, Rancheritos and Sabritones.
Sabritas is headquartered in Mexico City and has ten production plants.
PepsiCo acquired Sabritas in 1966.
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Sabritas
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News for this Company
May 28, 2012
México sufre ola de ataques incendiarios contra empresa de papas fritas
March 14, 2012
PepsiCo potato chip brands surpass $10 billion in global retail sales
February 26, 2011
Pepsico ayuda a agricultores mexicanos a producir aceite de girasol como parte del acuerdo con el BID para impulsar el desarrollo en América Latina y el Caribe
February 26, 2011