KLN Family Brands, the Minnesota company that makes Barrel O'Fun snacks, announced a new partnership with NASCAR driver Dale Earnhardt Jr. that will begin with the launch of four flavors of potato chips.
KLN and Earnhardt formed Dale Jr. Foods, which will launch four flavors: Crispy Original, Carolina Barbecue, Creole &Green Onion, and Zesty Jalapeno.
The Dale Jr. chips will be available nationwide starting in February.
Barrel O'Fun owner to launch Dale Earnhardt Jr. chips
Like to receive news like this by email? Join and Subscribe!
Get the latest potato industry news straight to your WhatsApp. Join the PotatoPro WhatsApp Community!
Highlighted Company
Related News
October 11, 2026
Flikweert Vision Introduces AI-Powered QualityGrader for Faster Potato and Onion Sorting
Flikweert Vision introduces its upgraded QualityGrader to North America at IFPA 2026, featuring AI-powered sorting, up to 30 tonnes per hour capacity, flexible configurations and improved quality inspection for potatoes and onions.
October 10, 2026
Urschel to Showcase Little Gem Aspire Dicer and Precision Cutting Solutions at SIAL Paris 2026
Urschel will showcase the new Little Gem Aspire Dicer at SIAL Paris 2026 alongside the CCX-D Shredder, Sprint 2 Dicer, Comitrol Processor Model 1700 and Comitrol DM 380, with live cutting demonstrations during the show.
October 08, 2026
Lyckeby Begins Construction of New Tank Facility to Expand Modified Potato Starch Capacity
Lyckeby has begun construction of a new tank facility to increase modified potato starch capacity. The major investment supports its long-term growth strategy, with commissioning scheduled for 2028.
