Hungritos Strengthens Global Presence at SFH 2025, South Korea – One Bite at a Time

Hungritos at SFH 2025: Showcasing global potato-based snack innovation and strengthening B2B partnerships at Seoul Food & Hotel.

Hungritos at SFH 2025: Showcasing global potato-based snack innovation and strengthening B2B partnerships at Seoul Food & Hotel.

June 23, 2025

Hungritos, a globally recognized name in the frozen food segment, successfully concluded its participation at Seoul Food & Hotel (SFH) 2025, held at KINTEX, Seoul, from June 10–13.

Marking its return to this prestigious international trade platform, the brand reaffirmed its leadership in potato-based snack innovation and its commitment to delivering high-quality, globally relevant frozen foods.

This year’s showcase highlighted Hungritos’ dedication to evolving consumer preferences — featuring a vibrant product lineup ranging from Classic French Fries to Cheese Corn Chalks, each designed to balance tradition with modern taste trends.

Innovation meets Indulgence

Throughout the four-day event, the Hungritos booth remained a hub of energy and engagement. Live product demonstrations, the irresistible aroma of freshly cooked snacks, and the crisp, golden textures of our offerings created an immersive experience that drew in international buyers, chefs, distributors, and hospitality professionals.

More than just a showcase, Hungritos’ return to SFH 2025 was a statement - of growth, consistency, and culinary relevance in the global frozen snack category.

Strengthening Global Ties

Over the course of the event, Hungritos engaged in numerous high-value discussions, connecting with stakeholders from Asia, the Middle East, Europe, and beyond. Days 1 and 2 witnessed strong footfall and meaningful engagement. Day 3 further accelerated momentum, with deeper interest in export partnerships and long-term trade alliances.

From sensory experiences to strategic meetings, Hungritos delivered across all touchpoints - reinforcing its commitment to international collaboration and value creation. 

Deepening Market Footprints

Beyond showcasing an expanded product lineup, Hungritos used the platform to reinforce its global brand equity. With an established footprint in several international markets, the brand’s presence at SFH reaffirmed its pursuit of excellence, consistency, and B2B growth.

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