News on Potatoes in Retail from Europe

Tesco Northern Ireland’s commercial manager Cliff Kells has confirmed that sales of ‘Comber’ potatoes more than doubled, year-on-year, in local Tesco outlets during the months of July and August.

HZPC has entered into an exclusive distribution agreement with Rungis for its Perupas specialty potatoes.

HZPC is een exclusieve distributieovereenkomst aangegaan met horeca-groentenspecialist Rungis voor de Nederlandse markt en betreft de bijzondere productgroep van Perupas gekleurde oer-aardappelen..

Administrators at O'Hara & Co have managed to tie up a pre-pack deal for Holme Farm Produce safeguarding jobs and the future of the business.

Potato Council’s One Voice campaign is fast gaining momentum, with people from all sectors of industry getting involved and doing whatever they can to help spread positive messages about potatoes.

In the United Kingdom the value of fresh potato category is growing with a 3.8% rise over the last year, while the volume of fresh potatoes sold has dropped by 8.0%. The Potato Council is figuring out what can be done about it.

Summer is the perfect season for a laidback lunch in the sun and what could be a better accompaniment for a BBQ or al fresco dining than a bowl of tasty, fresh new potatoes. This summer treat yourself to the freshest and best with Freshly harvested Ayrshire and East Lothian Potatoes available from Tesco stores in Scotland.

Leading UK potato supplier, Greenvale is strengthening its marketing team with the appointment of two new members of staff, Tracey Mattock who takes on the role of Marketing Manager, and Kate Wright who is the new Category Insight Manager.

There was a time when Italian new potatoes ruled the Central and Northern European markets, but this is ancient history.

This week saw the Potato Council division of the Agriculture and Horticulture Development Board (AHDB) mark the 50th anniversary of the opening of its Sutton Bridge Crop Storage Research (SBCSR) facility, near Spalding in Lincolnshire, United Kingdom

Potato Council acts as a knowledge house for Government raising the importance of the potato. Two years since this work programme started there has been a real increase in knowledge about potatoes amongst parliamentarians with 83% now regarding potatoes as an important crop.

Potato Council’s latest campaign to encourage shoppers to trade up from generic whites to a named potato variety has been a great success.

Last week, at the Fruit Logistica in Berlin, HZPC launched their new vegetable: Colourful Perupas! Colourful and tasty tubers with a WOW! feeling.

From Wednesday 5 to Friday 7 February 2014 Agrico will be exhibiting at Fruit Logistica in Berlin. During this major international trade show, Agrico will be presenting its extensive range of seed and table potatoes.

UK's leading potato supplier Greenvale is ramping up support for its fresh potato brand with a £1.5m TV advertising campaign, which goes on air from Monday 3 February.

Potato Council is calling on the UK industry to help promote the ‘Natural Goodness’ of potatoes, by applying for a new Potato Council car sticker which is now available to all its levy payers.

This year the Aardappelhoeve will be at Fruit Logistica for the first time. Bart Nemegheer, owner of the company, indicates that they could not stay behind.

Furious potato growers are going head to head with supermarkets and restaurants in a campaign to reclaim the "British New Potato".