Potato News from the United States

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Idahoan® Mashed Potatoes Seasoned with Hidden Valley® Original Ranch®
August 16, 2023
Idahoan® Foods launches shredded potatoes with Bold flavors including Hidden Valley® Original Ranch®
Idahoan® Foods – the leading producer of quality, packaged potato products in the U.S.– expands its portfolio with the launch of Idahoan® Potato Shreds.
Reyco Systems Appoints Patrick Hester as Director of Sales and Marketing
August 16, 2023
Reyco Systems Appoints Patrick Hester as Director of Sales and Marketing
Reyco Systems, a growing name in the food processing equipment industry, is thrilled to announce a significant enhancement to its team with the appointment of Patrick Hester as the Director of Sales and Marketing.
Lay's® kettle cooked Ruffles® all dressed brings flavors of the great white north to Lay's flavor swap fan favorites
August 09, 2023
Lay's® Kettle Cooked Ruffles® All Dressed - Canada's favorite - back on the shelves in the United States
Since 2021, Lay's Flavor Swap potato chips have brought unexpected yet unforgettable twists to fan-favorite Frito-Lay chips, bringing smiles to snackers everywhere.
Fresh Potato Retail Sales FY23
August 06, 2023
United States Potato Retail Sales See Double-Digit Increases July 2022 – June 2023
United States retail dollar sales of potatoes increased 16.8% July 2022 – June 2023, which closed with a strong quarter (April – June 2023) that saw retail dollar sales growth of 14.5% compared to the same period last year.
Alsum Farms Begins Wisconsin Yellow Potato Harvest
August 03, 2023
Alsum Farms Begins Wisconsin Yellow Potato Harvest
Wisconsin yellow potato harvest is underway at Alsum Farms in Arena, Wis. with the first potato loads being washed, graded and packed for fresh market delivery to distribution centers and retail grocers the first full week of August.
Growers are planning to set up a co-op to represent the Scottish seed potato industry
August 01, 2023
Idaho evaluating alternate method of dormancy testing for Seed Potatoes
University of Idaho doctoral student Lisa Tran’s dissertation has the potential to transform how Idaho’s seed potato certification authority does business.
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PPM Fully automated system
July 28, 2023
Processing Equipment Merger: Duravant Acquires PPM Technologies
Duravant LLC , a global engineered equipment and automation solutions provider to the food processing, packaging, and material handling sectors, has announced that it has acquired PPM Technologies from Stonehenge Partners.
PepsiCo and Walmart Aim to Support Regenerative Agriculture Across More than 2 Million Acres of Farmland
July 27, 2023
PepsiCo and Walmart to Support Regenerative Agriculture
PepsiCo and Walmart today announced a 7-year collaboration to pursue USD 120 million worth of investments focused on supporting U.S. and Canadian farmers in their pursuit to improve soil health and water quality.
Lamb Weston Potato Products
July 26, 2023
Lamb Weston Reports Fiscal Fourth Quarter and Full Year 2023 Results; Provides Fiscal Year 2024 Outlook
Lamb Weston Holdings, Inc. (NYSE: LW) announced its fiscal fourth quarter and full year 2023 results and provided its outlook for fiscal 2024.
Rick Garrett, Director of Sales and Marketing of Idaho Steel
July 26, 2023
Potato Processing Equipment Manufacturer Idaho Steel Appoints Rick Garrett as Director of Sales and Marketing
Leading Potato Processing Equipment Manufacturer Idaho Steel announced a new addition to their team, Rick Garrett, who assumed the position of Director of Sales and Marketing in June 2023.
RBS Emithermic XE Oven
July 26, 2023
As world combats climate change, Reading Baking Systems introduces Emithermic XE Oven to Replace Direct Gas Fired Oven Technology
Reading Bakery Systems (RBS), one of the world’s leading manufacturers of snack production systems, unveiled the new Thomas L. Green Emithermic XE Oven, a superior replacement for traditional Direct Gas Fired (DGF) ovens.
Close-up of greenbug aphid, Schizaphis graminum, showing the piercing-sucking mouthparts it uses to feed and inject virus into plants.
July 25, 2023
Novel Approach to Combatting Aphid-Transmitted Crop Viruses: Harnessing 'Spike Proteins' as Weapons
The infamous spike protein doesn’t just help spread viruses – it can also be weaponized to stop them.
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July 25, 2023
Creation of Kellanova one step closer as Kellogg Company files Form 10 registration statement for separation
Kellogg Company (NYSE: K) announced the filing of a Form 10 registration statement with the U.S. Securities and Exchange Commission (SEC) relating to the Company's previously announced plan to separate into two businesses
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July 23, 2023
Jackson’s New Habanero Nacho Flavour Spices Up Its  Sweet Potato Chip Lineup
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Now Accepting Proposals for 2024 Potato Expo Sessions
July 16, 2023
Now Accepting Proposals for Potato Expo 2024 Presentations
The National Potato Council (NPC) is seeking proposals that showcase new advancements in production agriculture relating to potatoes, uncover on-farm solutions, focus on current trends, or ignite inspiration, for the Potato Expo in January.
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July 13, 2023
July 13 is National French Fry Day: Get Ready To Win The Ultimate Idaho® Potato Fry-Lovers Giveaway
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Jen Bentz, Executive Vice President, Insights, Innovation, and Marketing Services at Utz Brands
July 12, 2023
Utz Brands Appoints Jen Bentz as Executive Vice President, Insights, Innovation, and Marketing Services
Utz Brands, Inc., a leading U.S. manufacturer of branded salty snacks, announced that Jennifer Bentz has been appointed Executive Vice President, Insights, Innovation, and Marketing Services.
Consumer Food Waste Survey
July 10, 2023
American Frozen Food Institute (AFFI) highlights the role of Frozen Food in Reducing Food Waste
Publications from the Cornell University Dyson School of Business and market research firm 210 Analytics cast light on the lower waste rates of frozen food and how consumers are utilizing frozen food to fight back against waste, respectively.

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News appears on the PotatoPro News page and in the PotatoPro weekly newsletter, which you can receive by creating a free PotatoPro account. It is also available in the PotatoPro app for iPhone and iPad and Android, and shared on LinkedIn, Facebook, Instagram, X, YouTube, Telegram and Bluesky.

My company is not in the PotatoPro directory. Can I still submit news?

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In what languages can I submit news?

You can submit news in any language. PotatoPro publishes in English, Spanish, Dutch and Simplified Chinese, and plans to add German, French, Arabic, Hindi and Portuguese in 2027.

How long does it take for news to be published?

It depends on the timing of the news, the editorial workload and how much editing the article needs. News from PotatoPro sponsors may be given priority.

When should I submit my news?

As soon as possible, and ideally on the day the news becomes public, even if it is only a link to material published elsewhere. Extra material such as videos or illustrations can be added later. You can also send news before it is public, as long as you clearly state the embargo date and time, including the time zone.

Can I include links in my news article?

You can include one dofollow link to an external source in the body of the text. Links to your brands, your company profile, previous news and other content about your company on PotatoPro are mostly added automatically.

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Every news item on PotatoPro must have an illustration at the top, which is also used in article summaries and social media posts. The best top images are closely related to the story, eye-catching and colorful, in landscape format and at least 1,200 pixels wide. Avoid logos, pictures with a prominent logo and images with a lot of text, because Google and Facebook may not display them. Send high-resolution JPG or PNG files that you own or have permission to use, each with a caption and photo credit, and mention if an image was made using AI. Extra images for the body of the article are welcome.

What are the guidelines for writing a news article?

There is no maximum length, but we recommend more than 300 words, and we do not accept articles of fewer than 200 words. An article cannot consist only of a list; it needs paragraphs of text. Provide factual, useful information, keep sentences short, and write in the third person or include quotes attributed to a named person. Self-praise full of superlatives is unlikely to be published without heavy editing. Keep abbreviations to a minimum, and if English is not your first language, we recommend having your text reviewed by a native English speaker.

What type of news does PotatoPro accept?

PotatoPro accepts industry and company news, product launches, new facilities, appointments, technology and research updates, and other developments in the potato and savory snack industries. Submissions should give industry professionals useful information rather than being purely promotional.

How can I submit news to PotatoPro?

Email your article, press release or company announcement to news@potatopro.com. Send the text in a Word or Google document, or in the body of the email, and attach images separately. We may also pick up stories shared on X that tag @PotatoPro.

Is it free to publish news on PotatoPro?

Yes. News about the potato and snack industries is published free of charge if we consider it relevant. All submissions are subject to editorial review and will be edited for style and layout.

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