Industry Associations from the United States

United States potato growers and industry partners from around the country are invited to the nation’s capital for the new NPC Washington Summit

The American Frozen Food Institute (AFFI) and IRI® announced a new partnership to provide AFFI members with complimentary access to IRI data on frozen food performance in real-time.

Future Co-CEOs Cathy Burns of Produce Marketing Association (PMA) and Tom Stenzel of United Fresh have named the Executive Committee that will serve as officers for the new association.

The National Potato Council today welcomed Ethan Keller to serve as the organization’s Program Coordinator. The recent Ohio State University graduate will support the execution and implementation of NPC’s programs to engage and inform its membership.

Potatoes USA announces nominations are now open for new Board Members for the 2022-2025 term.

Future Co-CEOs Cathy Burns of PMA and Tom Stenzel of United Fresh have named seven current association staff leaders as the senior management team for the new combined association to be launched January 1, 2022.

The Boards of Directors of the Produce Marketing Association (PMA) and United Fresh Produce Association (United Fresh) will each host a member vote seeking consent in support of the resolution to combine and form a new association serving the global produce and floral industry.

Board Chairman Rob Sarlls and Associate Executive Council (AEC) President David Read Reelected Along with Fellow Officers and AEC Members.

Eighteen years ago, the Idaho® potato industry was in crisis. Consumers were shunning potatoes due to the rising popularity of low-carb diets, the new consumer focus on buying local (locavore movement) was beginning to expand across the country and the Idaho® potato farm gate revenue was declining.

Potatoes USA, the marketing and promotion board for the U.S. potato industry, elected new leadership during the Annual Meeting on March 11, 2021. The newly elected Chairman and Executive Committee will lead the Board through 2021-2022.