Potato News from Wisconsin

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The Potato Sustainability Alliance’s 2025
August 10, 2026
Potato Sustainability Alliance Releases 2025 North American Potato Sustainability Assessment Report
The Potato Sustainability Alliance (PSA) has released its 2025 On-Farm Assessment Report, highlighting continued participation and measurable sustainability performance across potato production in the United States and Canada.
Matthew Luks, Executive Director of the NC Potato Association
April 26, 2026
Potato Sustainability Alliance welcomes new members to strengthen sustainability efforts
The Potato Sustainability Alliance (PSA) is pleased to announce the addition of two new members in the first quarter of 2026, further strengthening its commitment to advancing sustainability across the potato value chain.
Tom Wild of Wild Seed Farms Inc., Antigo, Wisconsin
February 25, 2026
WPVGA Inducts Tom Wild and Gary and Lynda Bula into Wisconsin Potato Hall of Fame 2026
Tom Wild of Wild Seed Farms Inc., Antigo, Wisconsin, and Gary and Lynda Bula, owners of Gary Bula Farms Inc., Oxford, were inducted into the Wisconsin Potato & Vegetable Growers Association (WPVGA) Hall of Fame
Members of the Potato Sustainability Alliance (PSA) 2026 Executive Committee, from left to right: Erika Wagner, Mike Wenkel, Tracy Shinners-Carnelley, and Ryan Vroegindewey, following leadership updates announced by the Alliance.
January 29, 2026
Potato Sustainability Alliance Announces New Board Members and 2026 Executive Committee
The Potato Sustainability Alliance (PSA) has announced updates to its Board of Directors and Executive Committee, including the election of new leadership and the retirement of several long-serving directors. 
Paul Krechel, Executive Vice President at FAM STUMABO USA, at the company’s new U.S. headquarters in Franklin, Wisconsin — marking a key step in the firm’s global expansion and commitment to localized customer support.
October 30, 2025
FAM STUMABO Expands Global Operations with New U.S. Headquarters in Franklin, Driving Local Support and Innovation
FAM STUMABO expands globally with new facilities in the U.S. (Franklin, WI), Spain, and Germany. The new U.S. HQ enhances direct service across North America, offering local support, test labs, and faster, customer-focused cutting solutions.
Powered by potatoes
October 06, 2025
Powering Athletes Naturally: Wisconsin Potatoes for Performance and Sustainability
In May 2025, the Washington Post published an article entitled, powered by potatoes: Endurance athletes are chasing speed with spuds. The humble potato – cited as a mild, carbohydrate-packed fuel option – is growing in popularity among endurance athletes
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Alsum Farms leads sustainable farming with nearly 30 years in the Healthy Grown Program, growing eco-friendly russet, red, and yellow potatoes.
August 11, 2025
Alsum Farms Begins Wisconsin Red and Yellow Potato Harvest
Wisconsin red and yellow potato harvest is underway at Alsum Farms in Adams, Wis. with the first potato loads being washed, graded, and packed for fresh market delivery to distribution centers and retail grocers.
Alsum Farms & Produce Awards $10,000 in Scholarships to High School SeniorsAlsum Farms & Produce Awards $10,000 in Scholarships to High School Seniors
June 09, 2025
Alsum Farms & Produce Awards USD 10,000 in Scholarships to Future Agricultural Leaders
Alsum Farms & Produce awarded USD 10,000 in scholarships to 10 Wisconsin high school seniors for academic, agricultural, and community excellence. The program supports future ag leaders.
PSA expands its network with four new members, strengthening sustainability efforts across the potato industry
April 01, 2025
Potato Sustainability Alliance Welcomes New Member Companies and a Grower Associate
PSA welcomes Iowa State University, Black Gold Farms, Tidal Grow AgriScience, and Potato Services of Michigan as new members in 2025, expanding collaboration to advance sustainability in the potato industry.
From research to the fields, it's a partnership built on trust and innovation." – Andy Diercks, Potato Farmer at Coloma Farms and Amanda Gevens, UW–Madison Plant Pathology Specialist
March 09, 2025
UW–Madison researchers and Wisconsin farmers work together to produce healthy potato harvests
Andy Diercks, a fourth-generation potato farmer from the small village of Coloma in central Wisconsin, is blunt about the difficult realities facing family-owned farms today.
Wisconsin Healthy Grown® Potatoes Featured on Award-Winning TV Show
January 25, 2025
Wisconsin Healthy Grown® Potatoes Featured on Award-Winning TV Show
As the third largest potato-producing state in the nation, Wisconsin potatoes have an important story to tell about feeding families with sustainably produced Wisconsin potatoes.
RPE's Sweet Potato Portfolio of Products
October 23, 2024
RPE Launches Innovative Sweet Potato Program
RPE, a trusted leader in the fresh produce industry has announced the launch of its new comprehensive sweet potato program, tailored to meet growing market demands while maximizing efficiency for retail partners. 
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Potato Sustainability Alliance for news
October 21, 2024
Potato Sustainability Alliance Welcomes New Member Companies and Grower Associates
The Potato Sustainability Alliance (PSA) has welcomed seven new members to its organization since the first quarter of 2024. RPE, LLC becomes the third member of the Fresh Marketer Sector to join PSA, and will be offering access to PSAs annual on-farm self-assessment.
Jeremie Pavelski, President at Heartland Farms, Top Tier Ingredients, checks the potato flake optical sorter
May 14, 2024
Top Tier Ingredients facility built by Pavelski family to meet growing need for potato flakes
With knowledge and experience in the potato business dating back five generations, the Pavelski family of Heartland Farms, in Hancock, Wisconsin, is using that experience to improve its operations.
Fresh potatoes
May 12, 2024
Potato Sustainability Alliance Releases 2023 North American Potato Sustainability Assessment Report
The Potato Sustainability Alliance (PSA) announced the release of its 2023 North American Potato Sustainability Assessment Report, communicating sustainability results gathered from 420 growers representing 589,120 potato acres across the U.S. and Canada. 
Potato Museum with antique equipment at Schroeder's Farms
May 01, 2024
Patience, Persistence, Adaptability: The Schroeder Family’s Five Generations of Farming Legacy at Schroeder Brother’s Farms
The Schroeder Brother’s Farms in Antigo, Wisconsin, founded by Eric Schroeder’s family in 1879, has been around long enough to have its own potato museum on site.
Roasted young potatoes
April 21, 2024
Turn up the heat this summer with unique potato offerings
From backyard BBQs to campfire cook outs, potatoes should be the MVP of summer time outdoor cooking adventures. They are versatile, delicious, easy to prepare, and the perfect complement to any summer dish.
Jackson’s sweet potato vawy chips
March 16, 2024
Jackson's Unveils New Wavy Sweet Potato Kettle Chip Line in Unique, Savory Flavors at Natural Products Expo West 2024
Jackson's, the Snack Super™ brand fueled by sweet potatoes, avocado oil, and super flavors, announced they will introduce and sample its latest innovation, the all-new Wavy Cut Sweet Potato Chips kettle cooked in avocado oil at the Natural Products Expo West 2024 Trade Show in Anaheim, Calif., March 12-16.

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My company is not in the PotatoPro directory. Can I still submit news?

Yes. Companies that are not yet listed can still submit news, and they are also welcome to contact PotatoPro to be added to the Company Directory.

In what languages can I submit news?

You can submit news in any language. PotatoPro publishes in English, Spanish, Dutch and Simplified Chinese, and plans to add German, French, Arabic, Hindi and Portuguese in 2027.

How long does it take for news to be published?

It depends on the timing of the news, the editorial workload and how much editing the article needs. News from PotatoPro sponsors may be given priority.

When should I submit my news?

As soon as possible, and ideally on the day the news becomes public, even if it is only a link to material published elsewhere. Extra material such as videos or illustrations can be added later. You can also send news before it is public, as long as you clearly state the embargo date and time, including the time zone.

Can I include links in my news article?

You can include one dofollow link to an external source in the body of the text. Links to your brands, your company profile, previous news and other content about your company on PotatoPro are mostly added automatically.

Can I include a video in my news article?

Yes. We can embed videos hosted on YouTube or Vimeo. For best results, use HD quality or better, include sound, and keep the video professionally edited, ideally 1.5 to 3 minutes long.

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Every news item on PotatoPro must have an illustration at the top, which is also used in article summaries and social media posts. The best top images are closely related to the story, eye-catching and colorful, in landscape format and at least 1,200 pixels wide. Avoid logos, pictures with a prominent logo and images with a lot of text, because Google and Facebook may not display them. Send high-resolution JPG or PNG files that you own or have permission to use, each with a caption and photo credit, and mention if an image was made using AI. Extra images for the body of the article are welcome.

What are the guidelines for writing a news article?

There is no maximum length, but we recommend more than 300 words, and we do not accept articles of fewer than 200 words. An article cannot consist only of a list; it needs paragraphs of text. Provide factual, useful information, keep sentences short, and write in the third person or include quotes attributed to a named person. Self-praise full of superlatives is unlikely to be published without heavy editing. Keep abbreviations to a minimum, and if English is not your first language, we recommend having your text reviewed by a native English speaker.

What type of news does PotatoPro accept?

PotatoPro accepts industry and company news, product launches, new facilities, appointments, technology and research updates, and other developments in the potato and savory snack industries. Submissions should give industry professionals useful information rather than being purely promotional.

How can I submit news to PotatoPro?

Email your article, press release or company announcement to news@potatopro.com. Send the text in a Word or Google document, or in the body of the email, and attach images separately. We may also pick up stories shared on X that tag @PotatoPro.

Is it free to publish news on PotatoPro?

Yes. News about the potato and snack industries is published free of charge if we consider it relevant. All submissions are subject to editorial review and will be edited for style and layout.

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