News on Potatoes in Retail from Europe

Patatas Arrebola lanzó en Andalucía la marca Sabor del SUR para identificar en los puntos de venta la papa de temporada 100% andaluza, promover el consumo de proximidad, reducir el impacto del transporte y apoyar a agricultores, empresas y empleo local.

Greenvale’s Golden Kings potatoes are back in Sainsbury’s stores from 3 June 2026. Known for their buttery flavour, golden colour and consistent quality, the brand is attracting younger shoppers and boosting growth in the potato category.

Co-op has introduced new 'best of season' potato packs across its stores, becoming the first United Kingdom convenience retailer to adopt a seasonal variety approach designed to support British potato growers and maintain year-round domestic supply.

La campaña de patata temprana en España arrancó en el Campo de Cartagena con la variedad Soprano, destacada por su alta calidad y versatilidad, en una muestra de la resiliencia y capacidad competitiva de los productores locales.

EUROPLANT once again demonstrates its innovative strength by consistently translating advanced breeding results into tangible market success. This is based on close collaboration across the entire EUROPLANT Group

Disminuye el precio de los contratos para la patata destinada a la industria, lo que probablemente se traducirá en una reducción de las hectáreas cultivadas.

A first-of-its-kind low carbon concept farm in Lincolnshire has successfully grown its first crop of highly sustainable potatoes that will land in UK stores this week, thanks to a partnership between retailer Tesco and industry leader Branston.

Albert Bartlett partners with Kate Hardcastle MBE to revive Britain’s love of potatoes. Their ‘Make Mealtimes Matter’ campaign promotes spuds as affordable, nutritious staples amid rising living costs.

Spain’s sweet potato supply is low due to weather, keeping demand and prices high. Marta Guerra’s nursery continues growing plants, noting rising consumer interest, strong Spanish quality vs imports, and ongoing water challenges.

Mientras Bruselas destaca los beneficios comerciales y la reducción de aranceles para exportaciones agroalimentarias, agricultores y ganaderos anuncian movilizaciones y bloqueos ante el riesgo que el pacto supone para sus explotaciones.

El mercado europeo de la patata atraviesa una grave crisis por la sobreoferta, la caída de precios y la presión de importaciones extracomunitarias que compiten en condiciones regulatorias desiguales.

Las tendencias alimenticias y los hábitos de consumo se transforman en europa y el mundo, y España no es la excepción. Cada vez se consume menos patata fresca.

La UE no logró firmar el acuerdo con Mercosur por falta de consenso, mientras que el comercio hortofrutícola muestra un fuerte desequilibrio para España, con exportaciones en caída y unas importaciones muy superiores y en aumento.

Troostwijk Auctions launches six online auctions (18 Dec–15 Jan) to sell the full industrial assets of bankrupt Dutch potato processor CêlaVíta, offering high-quality potato processing, packaging and labelling machinery from leading brands.

Dutch arable farming plays an important role in national food security. Members of Parliament were able to experience this firsthand on Wednesday 3 December.

Table potato variety Country is attracting growing interest in the German market. The need for a stress-resistant, high-yielding variety with good skin quality prompted Böhmer to start trials with Country in 2023.

M&S has partnered with Suffolk-based Home Farm Nacton, based on the historic Orwell Park Estate, to bring customers across the UK new variety celebration potatoes for the festive season.

The DKHV is relaunching the 'Kids an die Knolle' school garden program in 2026, inviting teachers and educators to register and receive 5 kg of free seed potatoes for hands-on learning. Schools can register until 15 February 2026.