
Frito-Lay Snack Index shows that consumers care about ethics and sustainability
June 30, 2022
The latest U.S. Trend Index from snack leader Frito-Lay polled consumers on their snacking preferences and priorities and found that the 90 percent of consumers who snack daily care – and care deeply – about the companies.

New Idaho Potato Commission CEO is a potato guy through and through
May 30, 2022
In as much as it’s possible, Jamey Higham, the new president and CEO of the Idaho Potato Commission, has potatoes in his blood. Higham, who in February took over leadership of the commission that promotes the state’s most famous product

Texas A&M AgriLife researchers use CRISPR technology to modify starches in potatoes
May 28, 2022
Humble potatoes are a rich source not only of dietary carbohydrates for humans, but also of starches for numerous industrial applications. Texas A&M AgriLife scientists are learning how to alter the ratio of potatoes’

Just in time for summer, Tasteful Selections releases two new microwave-ready potato trays
May 23, 2022
Grilling is a highlight of summer. From brats, burgers and steak to fish, chicken or pork chops—America is grilling! And Tasteful Selections is ready to help consumers enjoy fresh potatoes all summer long.