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Tyrrells Potato Chips

Brand Description

Tyrrell's Potato Chips is a manufacturer of hand cooked potato crisps in the United Kingdom.

In April 2008, Will Chase, farmer and founder of Tyrrell's Potato Chips sold a majority stake in the company to private equity firm Langholm Capital for 30 million pounds. He founded Chase Distilleries and started the production of potato vodka.  

Tyrrell's Potato Chips had sales of over 13 million pounds in the year to March 2008.

In 2016 Tyrrell's was acquired by Amplify, which in turn was acquired by Hershey in January 2018. Later that year, Hershey sold Tyrrell's Potato Chips to KP snacks, the UK subsidiary of Intersnack. 

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News for this Brand
March 28, 2012
Tyrrell's Potato Crisps plans to double in India next year
The UK-based Tyrrells Potato Crisps is embarking on an expansion drive in India with plans to partner with hotel chains and increase its presence in modern retail trade outlets.
From the archive
Tyrrells Crisps launch heritage variety winter limited edition
September 22, 2011
Tyrrells Crisps launch heritage variety winter limited edition
Next month, Tyrrells Crisps are launching a Winter Seasonal limited edition seasoning in time for the winter period, Sour Cream &Roasted Garlic, which will be on shelves from October to February and will be priced at 69p for 40g and £1.89 for 150g ...
From the archive
July 23, 2011
William Chase: Potato farmer who struck gold
It's not often your nostrils are assaulted by the overwhelming stench of booze when you enter a company's headquarters. But when you open the door to William Chase's office, it's as if you have walked into a distillery. And that's because ... you have....
From the archive
January 07, 2011
William Chase explains why he does NOT love potatoes
William Chase lives a life dominated by potatoes. Hailing from a family of Herefordshire spud farmers, he is best known as the man behind Tyrrell's.
From the archive