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Frito-Lay North America (FLNA)

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Frito-Lay North America (FLNA) includes Pepsico's snack operations in the United States and Canada where the company dominates the market with a range of savory snacks brands including Lay's, Ruffles, Doritos, Tostitos, Fritos, Cheetos and Sunchips

The history of the company goes back to 1932, when C.E. Doolin entered a small San Antonio cafe and purchased a bag of corn chips. Little did he dream this savory chip would become one of the nation's most popular snacks. Mr. Doolin learned the corn chips manufacturer was eager to sell his small business, so Mr. Doolin purchased the recipe, began making FRITOS® corn chips in his mother's kitchen and sold them from his Model T Ford.

Meanwhile, that same year, Herman W. Lay began his potato chip business in Nashville by delivering snack foods. Not long after, Mr. Lay purchased the manufacturer, and formed the H.W. Lay & Company. H.W. Lay & Company became one of the largest snack food companies in the Southeast, and today, LAY'S® potato chips is America's favorite potato chip brand.

Years later, in 1961, the Frito Company and the H.W. Lay Company merged to become Frito-Lay, Inc. Today, Frito-Lay North America makes some of the most popular snacks in the United States, including LAY'S® and RUFFLES® potato chips and dips, DORITOS® tortilla chips, TOSTITOS® tortilla chips and dips, CHEETOS® cheese flavored snacks, FRITOS® corn chips and dips, ROLD GOLD® pretzels, SUNCHIPS® multigrain snacks, and CRACKER JACK® candy coated popcorn.
Subsidiaries
A subsidiary of:
  • IMAG!NE
  • Off The Eaten Path
  • Funyuns
  • Maui Style Potato Chips
  • Sabritones
  • Near East
  • MUNCHIES® Cheese Fix Flavored Snack Mix
  • Munchos potato crisps
  • Lays
  • Doritos
  • Tostitos
  • Cheetos
  • Fritos
  • SunChips
  • Ruffles

News for this Company

Frito-Lay Expedites 2040 Net-Zero Emissions Goal with Over 700 Electric Delivery Vehicles
April 23, 2023

Frito-Lay to Deploy 700 Electric Vehicles in the United States by the end of this year

This Earth Month, Frito-Lay announced it will deploy over 700 electric delivery vehicles in the United States by the end of 2023.
Jack Link's and Frito-Lay Unite for An Iconic Collaboration Creating Epic New Snacks with Bold Flavors
April 10, 2023

Jack Link's and Frito-Lay Unite for An Iconic Collaboration Creating Epic New Snacks with Bold Flavors

In a first-of-its-kind mash-up, Jack Link's and Frito-Lay are combining Jack Link's high-quality meat snacks and Frito-Lay's fan-favorite flavors to offer snackers the new Jack Link's Doritos® Spicy Sweet Chili flavored and Flamin' Hot® flavored Original beef jerky and meat sticks.
Frito-Lay and Quaker Open New Industry-Leading Greenhouse Learning Center to Fast-Track Sustainable Packaging Innovation
April 05, 2023

Frito-Lay and Quaker Open New Industry-Leading Greenhouse Learning Center to Fast-Track Sustainable Packaging Innovation

Frito-Lay and Quaker announced the opening of an industry-leading Greenhouse Learning Center at its R&D headquarters. The Learning Center will be used to field test, measure, and analyze compostable packaging with an aim to speed up the rate of innovation.
Frito-Lay Snack Index Reveals Running Out of Snacks is Worse Than Losing the Super Bowl
February 02, 2023

Frito-Lay Snack Index: Running Out of Snacks is Worse Than Losing the Super Bowl

With Super Bowl LVII just around the corner, consumers are looking forward to not only rooting for their teams, but also enjoying their favorite snacks alongside family and friends.