The Idaho Potato Commission (IPC) is a state agency with many responsibilities, including the promotion of Idaho Potatoes.
The Commission is funded by a tax levied on all Idaho-grown potatoes. It is currently set at ten cents for every 100 pounds of potatoes. The funds generated from this tax are used to advertise, promote and do research to expand the markets for Idaho grown Potatoes.
Established in 1937, the Idaho Potato Commission is responsible for promoting and protecting the famous “Grown in Idaho®” seal, a federally registered certification mark that assures consumers are purchasing genuine, top-quality Idaho® potatoes. Idaho’s growing season of warm days and cool nights, ample mountain-fed irrigation, and rich volcanic soil give Idaho® potatoes their unique texture, taste and dependable performance, which differentiates them from potatoes grown in other states.
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September 13, 2011
Idaho Potato Commission generated over 4 billion Media impressions
The Idaho® potato is certainly living up to its “Famous Potato” slogan. During the action-packed 2010-2011 fiscal year the Idaho Potato Commission (IPC) generated a record number of media impressions -- almost 4.1 billion to be exact -- for America’s f...From the archive
September 10, 2011
'Potatoes Goodness Unearthed' controversy addressed at Idaho Grower Shippers Association convention
The 83rd annual Idaho Grower Shippers Association convention, held here Aug. 31-Sept. 2, featured a plethora of educational sessions and networking opportunities as well as a dose of controversy, as the top officials of two leading potato organizations...From the archive
September 08, 2011
Minimum pack size divides Idaho potato industry
Sometimes size does matter, but not when consumers are buying bags of russet potatoes, according to research results presented at the Idaho Grower Shipper Association convention. “Consumers don’t see an issue here. If they want big potatoes, they buy ...From the archive
September 01, 2011
Idaho Potato Commission kicks off 75th anniversary celebration
The overall theme of the Idaho Potato Commission’s promotional programs for the 2011 crop and the 2011-12 marketing season is the organization’s Diamond Jubilee. The year 2012 is “the 75th anniversary of the Idaho Potato Commission, and everything we ...From the archive
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