Party-Tizers Dippin Chips go Non-GMO and get New Look

Party-Tizers Dippin Chips go Non-GMO and get New Look
June 16, 2014

That's How We Roll LLC today announced that Party-Tizers Dippin' Chips™, the first dippable snack for the deli, has added value as the first Non-GMO Certified chip designed for dipping. To highlight the new Non-GMO platform, Party-Tizers Dippin' Chips™ is launching a whole new look, with an enhanced brand image and full color package.

"We've had tremendous success launching this brand into deli sets nationwide achieving distribution in over 50% of grocery stores within our first 12 months," said Aldo Zuppichini, Co-Founder. "We pride ourselves in understanding our consumers and have seen an overwhelming amount of support and requests to move to a Non-GMO platform. With this launch, enhanced branding and new varieties, we can't wait to see what the second year brings."

Party-Tizers Dippin' Chips™ are uniquely designed dippable tortilla chips made with 100 percent Non-GMO, gluten-free ingredients. The recipe starts with U.S. home grown corn and a blend of delicious premium inclusions such as veggies, beans and grains mixed right in. The product comes in four different varieties – Veggie, Fiesta Bean, Super Grain & Potato Sea Salt and are made in a nut-free facility.

Party-Tizers Dippin' Chips™ have already achieved a record ACV of 50 points of distribution in deli sets across the country.

"Joining forces with Aldo and his team has been an amazing experience," said Sr. VP of Marketing & Operations, Sam Kestenbaum. "We are continually partnering with retailers to drive break-through innovation. Stay tuned for an exciting announcement in the near future!"