United Biscuits 'Crunch Busters' show low price right on the pack, offering value to consumers

United Biscuits (UBUK), a leading manufacturer of snacks, biscuits and cakes, has launched a range of savoury snacks 35p Price Marked Packs, available now, to help retailers and their customers beat the economic downturn. The new selection of Price Marked Packs includes the biggest selling flavours of Hula Hoops (Original, Salt &Vinegar, Cheese &Onion and BBQ) Skips, and Wheat Crunchies (Spicy Tomato and Crispy Bacon) and will help retailers to increase sales and provide greater value to their customers.

The latest him! research shows that one in three shoppers is encouraged to buy Price Marked Packs because they feel they offer great value for money. Retailers should cash in on this opportunity and obtain incremental sales by stocking the full range of UB’s snack Price Marked Packs. The new 35p price is clearly displayed on the packs to ensure on-shelf stand out.