Lays is one of the many Frito-Lay brands.
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Lays
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August 23, 2016
Lay's surprises Seattle with Brazilian Carnival to bring the Brazilian Picanha flavor to life
As part of the Lay's 'Passport to Flavor' program, onlookers at the Amazon Treasure Truck in Occidental Square in Seattle, Washington were surprised by an over-the-top cultural experience.From the archive
July 18, 2016
Lay's Potato Chips offered in four international flavors this summer - check them out!
As the world comes together this summer, Lay's offers four popular international flavors in chip form: Brazilian Picanha, Chinese Szechuan Chicken, Greek Tzatziki and Indian Tikka Masala - for a limited time.From the archive
July 11, 2016
What can Pepsico's Q2 results tell us on the savory snacks market?
Last week Pepsico released its results of Q2 2016. PotatoPro had a closer look and hunted specifically for trends in the (global) savory snacks market.From the archive
April 25, 2016
No 'swaps' in Lay's Potato Chips 'Flavor Swap' Campaign: Americans want to keep their flavors!
For the first time in brand history, the Lay's brand asked Americans to help decide which Lay's flavors stay and which flavors go. The decided to pass on ALL of the new flavors and stick to the old onesFrom the archive
