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Simplot announces 'Innate' Technology to improve potatoes

 "Innate" Technology
July 13, 2011
The J. R. Simplot Company's Plant Sciences business announces Innate™ Technology, the all-native biotechnology platform for improving crops, leading to new, better and healthier foods.

Innate™ Technology is a patented plant biotechnology process that works with a plant's own genes to enhance desirable traits and to decrease less desirable traits. Traditional plant breeding is a random method for crossing genetics with unpredictable results.  Innate™ Technology precisely targets particular traits without introducing foreign DNA.

Simplot's first application of Innate™ Technology involves improved potato varieties, which differ from their conventional counterparts in three ways:
  • Reduced black-spot bruising;
  • Reduced degradation of starch to sugars during storage;and
  • Reduced asparagine levels.
These traits are beneficial to consumers and to the potato industry.

Simplot's first application of Innate™ Technology has been submitted to the USDA for regulatory review.

Source: J.R. Simplot News

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Simplot is one of the three larger french fry manufacturers in the United States.