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May 20, 2013
Piet de Bruijne (Farm Frites): 'Building personal relationship results in success in foreign markets'
Of course. Your product must be correct. [...] But without going there and building a personal relationship one will not be successful in a foreign market. A discussion with Piet de Bruijne of Farm Frites.From the archive

May 08, 2013
Potato Processing Industry in Belgium continues its growth
The Belgian potato processing industry has seen a spectacular growth during the last decades. The companies active in this sector have grown from 500.000 tons of processed potatoes in 1990 to 3,65 million tons of raw material in 2012.From the archive

April 18, 2013
Prince Willem-Alexander opens new European Heinz Innovation Centre
Today, the brand new European Heinz Innovation Center in Nijmegen was officially inaugurated by His Royal Highness Willem-Alexander, Prince of Orange who will become King of the Netherlands by the end of the month.From the archive
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April 18, 2013
European Potato Processors'Association organises its first congress to celebrate its 50th anniversary
EUPPA, the European Potato Processors’ Association, is organising in Brussels its 1st Congress for the processed potatoes’ sector on 16th May 2013 in Brussels, which will be also an opportunity to celebrate the 50th anniversary of EUPPA.From the archive

February 26, 2013
La papa empleada por los McDonald’'s franceses será ahora cultivada en Francia
El proteccionismo francés llega a las mesas del Mcdonald's. De aquí a noviembre de este año en los McDonald's del país sólo se comerán french fries. Nada de patatas fritas a base de tubérculos belgas, como servían ahora algunos de sus restaurantes.From the archive

February 21, 2013
Potato Specialities line increases overall plant efficiency
At Ecofrost in Belgium, a new potato specialities line was commissioned last spring. The line is used to produce formed potato croquettes and pommes noisettes. Raw materials for these products are the rejects and the nubbin waste from the Kiremko Frenc...From the archive

February 21, 2013
McCain unveils first new brand identity in 50 years in the United Kingdom
French fry manufacturer McCain has worked with design agency BrandOpus to overhaul its entire product portfolio in the United Kingdom. The overhaul includes the introduction of an entirely new logo for the brand, the first such change in over 50 years.From the archive

February 18, 2013
Cosun 2012 results: 'Aviko had an excellent year'
Cosun (parent of Aviko) can report an excellent financial result for 2012, with all business activities making a positive contribution. The result is the fruit of the strategic choices taken and consistently implemented in recent years. High sugar pric...From the archive

February 05, 2013
Las papas McCain rediseñan su imagen
La marca de patatas fritas McCain, ha trabajado con la agencia BrandOpus para llevar a cabo un rediseño de todo su sistema de identidad, lo que incluye un cambio de logotipo, el primer cambio que lleva a cabo la marca en 50 años.From the archive







