News on Potatoes in Retail from Belgium

"Potatoes, prepare to be surprised" campaign will keep promoting potatoes’ versatility among millennials until end of 2025.
April 07, 2023

'Potatoes, prepare to be surprised': EU campaign highlighting the versatility of the potato to continue until December 2025

Following the success of the promotion campaign Potatoes, prepare to be surprised – Europe’s favourite since 1536 that was launched in 2020 and finished at the end of last year
Is potato your business? Plan and register for Interpom 2022, November 27-29 in Kortrijk Xpo Belgium
September 14, 2022

Is potato your business? Plan and register for Interpom 2022: November 27-29 in Kortrijk Xpo, Belgium

This year, INTERPOM, the leading trade fair for the entire potato chain, will be held on 27, 28 and 29 November 2022 in Kortrijk Xpo (Belgium).
Una envasadora de patatas belga propone platos preparados veganos.
October 18, 2021

Warnez Potato, una envasadora de patatas belga propone platos preparados veganos

Una envasadora de patatas belga propone platos preparados veganos. La cosecha de las patatas belgas presenta una serie de desafíos en términos de calidad, de acuerdo con Geoffrey Delbaere, gerente de ventas de Warnez Potatoes.
May 26, 2021

Reconnecting the potato chain: Interpom 2021 is a go!

We can now confirm that INTERPOM will go ahead! From 28 to 30 November 2021, the global potato sector will be able to gather in Kortrijk Xpo, as it used to do in the past.
Tomra Food Publishes New E-Book For Potato Fresh Packers
July 15, 2020

Tomra Food Publishes New E-Book For Potato Fresh Packers

Free, downloadable publication by TOMRA Food for Potato Fresh Packers addresses challenges intensified by the COVID-19 pandemic.
Potatoes, prepare to be surprised!
April 08, 2020

Potatoes, prepare to be surprised!

The three-year campaign, co-financed by the European Commission under the EU Promotion policy, will run until the end of 2022 and is now live online under the hashtag #potatosurprises.
March 24, 2020

Free market for potatoes in Belgium collapsed due to COVID-19

Due to COVID-19 the free market of potatoes has completely collapsed. The PCA/Fiwap and the Belgapom price quotation has been suspended because of a lack of transactions on the free market of potatoes.
Bord Bia, CNIPT, Europatat and VLAM join forces to promote the consumption of fresh potatoes among European millennials
January 28, 2020

Bord Bia, CNIPT, Europatat and VLAM join forces to promote the consumption of fresh potatoes among European millennials

CNIPT, Bord Bia, Europatat and VLAM have launched an inspiring campaign under the title “Potatoes, prepare to be surprised – Europe’s favourite since 1536”.
Dewulf is fully prepared for a successful future
April 02, 2019

Dewulf is fully prepared for a successful future

Dewulf, full-liner in agricultural machines for potatoes and carrots, receives a capital injection by family shareholders Hendrik Decramer and Thomas Decan, in collaboration with investor Jan Clarebout.
Interpom Primeurs 2018: The potato chain is strong, in both good times and bad times
October 16, 2018

Interpom Primeurs 2018: The potato chain is strong, in both good times and bad times

INTERPOM | PRIMEURS, the indoor trade fair for the whole potato & vegetable sector in Europe, will take place from Sunday 25 to Tuesday 27 November 2018 at Kortrijk Xpo (Belgium)
Potato Industry Event Interpom Primeurs 2018 already fully booked
July 26, 2018

Potato Industry Event Interpom Primeurs 2018 already fully booked

The INTERPOM PRIMEURS, a trade show entirely focused on the potato industry held November 25 - 27 2018 in Kortrijk Xpo (Belgium), has already sold out all stand space.
VDH Concept launches a new type of retail potato packaging
September 14, 2017

VDH Concept launches a new type of retail potato packaging

VDH Concept, a Belgian company specialized in retail packaging for potatoes, vegetables and fruit, has recently introduced SQ Pack, packaging with a net structure perforation.
Pom’Alliance and Pomuni join forces
April 17, 2017

Pom’Alliance and Pomuni join forces

Pom'Alliance and Pomuni are joining forces in the fresh potato sector. Both companies signed mutual cooperation agreements on March 30, 2017.
Purple potatoes
May 20, 2015

Purple: Are you familiar with truffle potatoes?

Belgian Potato Supplier Pomuni offers purple potatoes for years, but they are still unfamiliar to many. Pomuni brings purple potatoes in two flavours: Bergerac and Vitelotte.
Website Princesse AmaPotato Brand in Belgium: Princesse Amadine by Pomunidine
April 26, 2015

First Potato Brand in Belgium: Princesse Amadine by Pomuni

Pomuni, market leader in the Belgian table potatoes market, will this summer introduce the first potato brand in Belgium: Princesse Amadine
Pomuni acquires Potato Masters
September 28, 2014

Pomuni acquires Potato Masters

Belgian Potato packer Pomuni has acquired its competitor Potato Masters in order to scale up operations in a stagnant European potato market [Update: no, they did not]
The Aardappelhoeve presents new 1 kilo packaging at Fruit Logistica
January 17, 2014

The Aardappelhoeve presents new 1 kilo packaging at Fruit Logistica

This year the Aardappelhoeve will be at Fruit Logistica for the first time. Bart Nemegheer, owner of the company, indicates that they could not stay behind.
March 22, 2012

Good demand for organic primeur potatoes in Belgium

"The season of the Israeli organic primeur potatoes runs well"Bart Nemegheer of the Aardappelhoeve tells enthusiastically. "This is mainly because of the lovely spring weather. It is really so that when the sun shines people buy more pri...

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