News on Sustainability from the Netherlands

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Dick Zelhorst, Chief Agro & Supply Chain Officer at Aviko and newly appointed Chairman of VAVI.
November 01, 2026
VAVI Appoints Aviko’s Dick Zelhorst as Chairman to Lead Dutch Potato Processing Industry
VAVI has appointed Aviko’s Dick Zelhorst as its new chairman, succeeding Stephan van Kuik. He will focus on strengthening the Dutch potato processing industry, sustainability and sector competitiveness.
Research fields at Royal HZPC Group, where potato varieties are studied to improve nutrient-use efficiency and crop performance.
October 27, 2026
How HZPC Research is Advancing Precision Nutrition for Sustainable Potato Production
Royal HZPC Group researches the nutrient needs of potato varieties to develop tailored fertilization recommendations. This aims to improve yield and quality while reducing fertilizer use and environmental impact through data-driven insights.
Agrico’s Michel de Bruin discusses a flexible, value-chain approach to developing strong and sustainable potato sectors in the latest SeedNL Private Sector Spotlight.
October 11, 2026
Agrico Shares Key Lessons for Building Strong, Sustainable Potato Sectors
Agrico's Michel de Bruin says strong potato sectors need more than quality seed, highlighting the importance of farmer knowledge, functioning markets, enabling regulations and flexible approaches tailored to local conditions.
Potato Tuesday, October 6, 2026, celebrates Dutch potatoes and the people behind the industry.
October 06, 2026
Dutch Potato Organisation Celebrated Potato Tuesday at Utrecht Central Station on October 6
The Dutch Potato Organisation celebrated Potato Tuesday on October 6 at Utrecht Central Station during the Week of Our Food. Visitors can enjoy free recipe booklets and discover the people behind the Dutch potato industry.
HZPC + Resilience Revolution
September 18, 2026
Royal HZPC Group: Potato Breeding Is the First Step Towards More Resilient and Sustainable Production
Royal HZPC Group highlights how potato breeding can reduce disease pressure and crop protection needs, while Integrated Crop Management and climate adaptation help build more resilient and sustainable production systems.
Janine Luten director of the Dutch Potato Organization (NAO)
August 09, 2026
NAO Director Janine Luten: Innovation is key to safeguarding Dutch potato leadership
Janine Luten, Director of the Dutch Potato Organisation (NAO), says innovation, knowledge sharing and collaboration are essential to keeping the Netherlands a global leader in potatoes while tackling labour, sustainability and regulatory challenges.
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Aviko installs a new fully electric e-boiler at its Lomm production facility in the Netherlands, marking a major milestone in the company's factory electrification program aimed at reducing natural gas use and cutting CO₂ emissions.
July 26, 2026
Aviko Advances Factory Electrification with E-Boiler Installation in Lomm Supporting Net Zero Goals
Aviko has installed a fully electric e-boiler at its Lomm factory in the Netherlands. Powered by renewable electricity, it will replace part of the site's natural gas-based steam generation and cut CO₂ emissions by at least 4,800 tonnes a year.
Potato crops in the Netherlands as growers and industry partners support the Outline Crop Protection Covenant to advance sustainable agriculture.
July 17, 2026
Dutch Growers and NAO Back Crop Protection Covenant to Advance Sustainable Potato and Plant Sectors
Dutch growers and the Dutch Potato Organisation (NAO) support the Outline Crop Protection Covenant to reduce environmental impacts, improve water quality and boost innovation while promoting legal certainty and sustainable potato production.
Experience innovation in action at the Mechanisation & Demo Fields — where the latest machines, practical tests, and shared knowledge bring the potato community together.
June 25, 2026
Potato Demo Day 2026 announces full programme and opens visitor registration
Potato Demo Day 2026 has opened visitor registration for its September event in Westmaas. The programme includes more than 120 exhibitors, 25 knowledge sessions, machinery demonstrations, a Startup Plaza and activities covering the potato value chain
The Aviko production site in Steenderen, Netherlands, where electrification works are underway to help reduce the environmental impact of potato processing and support the company’s net-zero ambitions.
June 16, 2026
Aviko Launches Electrification Project at Steenderen Factory to Advance Sustainability Goals
Aviko has started electrifying its Steenderen potato processing plant, advancing its Unlock 30 sustainability strategy. Developed with Liander, the project aims to cut emissions, reduce fossil fuel use, and support lower-carbon food production.
Dutch potato sector representatives and policymakers meet at Nieuwspoort in The Hague during International Potato Day discussions on food security, innovation, and the future resilience of the potato value chain.
May 31, 2026
Dutch Potato Sector Calls for Stronger Cooperation and Policy Support on International Potato Day
The Dutch potato sector used International Potato Day to highlight its role in global food security, innovation, and economic growth. Industry leaders and policymakers emphasized cooperation, sustainability, and support to maintain global leadership.
Aviko has signed the Declaration of Intent for the Regenerating Together Programme
May 23, 2026
Aviko joins global regenerative agriculture initiative
Aviko has signed the Declaration of Intent for the Regenerating Together Programme (RTP) of SAI Platform together with 40 food and agriculture organisations, including Carlsberg Group, Diageo and FrieslandCampina.
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Prime Minister Narendra Modi with Dutch CEOs during the India–Netherlands CEO Round Table in The Hague, strengthening cooperation in technology, agriculture, energy, and innovation.
May 19, 2026
HZPC CEO Highlights India Growth Journey and Future Investment Plans at India–Netherlands Agribusiness Dialogue in The Hague
Royal HZPC Group CEO Hans Huistra joined Narendra Modi and top Dutch CEOs in The Hague to strengthen India–Netherlands cooperation, reinforcing HZPC’s growing strategic presence in India.
Advancing sustainable production through electrification and innovation at Aviko facilities, as highlighted in the 2025 Sustainability Report.
April 21, 2026
Aviko Publishes 2025 Sustainability Report Highlighting SBTi Approved Targets Electrification and Low Carbon Innovation
Aviko and Aviko Rixona published their 2025 Sustainability Report, highlighting SBTi-validated climate targets aligned with the Paris Agreement and progress in electrification, grower collaboration, and lower-carbon products.
Stackable potato chips displayed with processing visuals from Tummers Food Processing Solutions, highlighting how potato remnants can be transformed into uniform, stackable chips through a sustainable flake-to-dough production process.
March 16, 2026
Turning Potato Scraps into Perfect Stackable Chips with Sustainable Processing
Stackable chips like Pringles are made from potato leftovers such as small pieces and scraps. These are turned into puree, dried into flakes, milled into powder, and shaped into uniform chips, reducing waste and making production more sustainable.
A tractor prepares ridged fields for seed potato cultivation at the Van der Linde family farm in Krummhörn, where innovation, modern machinery, and generations of farming knowledge drive the farm’s growing seed potato business.
March 16, 2026
Van der Linde Family Grows Seed Potato Business Through Innovation and Strong Partnership
Van der Linde family grows its seed potato business in Krummhörn through innovation, quality, and strong partnership with HZPC, expanding from 45 to 196 hectares while investing in modern storage, sorting, and sustainable farming technologies.
Turnkey French fries line by Kuipers
January 21, 2026
Kuipers Food Processing Machinery marks 40 years with renewed focus on innovation and efficiency
As Kuipers Food Processing Machinery marks its 40th anniversary, the Dutch equipment specialist reflects on decades of technical refinement, market-focused innovation and a consistent commitment to efficiency and sustainability.
Aviko, part of Royal Cosun, is accelerating sustainability investments at its Dutch production sites through regional and national agreements to reduce emissions and improve air quality.
December 23, 2025
Royal Cosun Accelerates Sustainability with Major CO₂ Cuts Across Dutch Production Sites
Royal Cosun advances sustainability through regional and national deals. Limburg sites cut 30,000 tonnes of CO₂ annually, while a €73 (USD 85.6m) state agreement delivers a 167 kt CO₂ reduction by 2030, plus major nitrogen and ammonia cuts.

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PotatoPro accepts industry and company news, product launches, new facilities, appointments, technology and research updates, and other developments in the potato and savory snack industries. Submissions should give industry professionals useful information rather than being purely promotional.

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