Children's diets are now so poor that more than two-thirds of them do not think fast food is a treat, British Heart Foundation research suggests.
A poll of 500 youngsters also found that 82% do not think of crisps as anything special. More than half do not consider sweets a treat.
The charity wants the government to ban the marketing of what it describes as junk food to children.
82% of UK kids do not see chips (crisps) as a treat
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