The potato growers supplying McDonald’s in the United Kingdom can get a free free agronomy skills training to improve crop performance and quality with the launch of the MacFry Potato Academy.
The Academy is a joint initiative between NIAB and McDonald’s UK and Ireland, in association with potato suppliers McCain Foods and Lamb Weston, aimed at the 209 farmers that supply the potatoes for McDonald's iconic French Fries at their 1,270 restaurants across the UK.
In 2015 McDonald’s made a commitment to source 100% British potatoes for all their UK fries.
As the business sources in excess of 280,000 tonnes of British potatoes each year, the MacFry Potato Academy will be a key component in ensuring a vibrant and sustainable potato industry that can secure a growing volume of great quality ingredients.
Peter Garbutt, McDonald’s UK Agriculture Manager:
“The MacFry Academy is part of our commitment to helping UK potato farmers to run thriving businesses and continue to supply high quality potatoes that make perfect MacFries for our restaurants.”
Participants of the inaugural MacFry Academy course in February
Academy graduates have access to digital crop modelling and irrigation scheduling tools, developed by NIAB CUF, to put the knowledge they have learnt into practice on their own farms.
One of the Academy participants, Ben Sykes, of J Sykes & Sons in Tadcaster:
“The course has been a great opportunity to take a step back from the day to day business and think more strategically about how we plan all aspects of the crop to maximise returns.”
NIAB’s Steven Tompkins:
“Utilising our highly successful ARTIS training platform, we have designed a bespoke programme of technical training to equip the next generation of McDonald’s growers with the skills to grow the perfect potato for the production of MacFries.”
“Each stage of the crop’s management, from seed production through to nutrition, water management, farm safety and storage, is covered taking into account the key requirements for McDonald’s, such as long tuber length.”